Drakkar Web Agency

The brief

Drakkar is the agency I run. I started it to delegate and grow, with strong collaborators exactly where I am not, and today it does web design, branding, AI automation and maintenance. Its site had to work as a sample of that work and lead visitors to book a consultation.

The decisions

I designed the brand from scratch. The name comes from the Viking ships, which in their time went further than anyone. The first logo, a ship seen from the front, was too rigid; the current one turns the sails into two curved shapes driven by the wind. Blue is the sea to be crossed and yellow, the spark that guides. The site is custom built in Astro: it is where the agency tries a technology before taking it to clients. Each of the four services has its own page instead of a long list on the home page. Projects are shown with their clients’ logos, and every testimonial carries a photo of the person speaking. The form asks for name, email, phone or WhatsApp, the service and a description of the project: what the agency needs to reply with a proposal.

What it has today

An articles section, Insights, with the reading time of each piece. Every call to action leads to the same form, so each enquiry comes in through one path, in any of the three languages. The story of the brand, with the old logo and the animation of the change, is in How the Drakkar brand was born.